Tuesday, September 9, 2008

Voice Actors

Business, Entrepreneurship.

An overview of the voice over industry - voice over is a very distinct niche within the entertainment and audio recording industries. Take humans and trees for example.


Similar to an ecosystem, there is a natural order of things and diverse relationships that take shape, many of which are symbiotic, or, mutually beneficial to the parties they involve. - trees produce the oxygen we need to breathe. Following our exhalations, the trees then breathe in our CO2, which is their source of air, and the cycle thus continues as they instinctively produce more oxygen rich exhalation for us to inhale. When we exhale, or breath leaves our bodies, carbon dioxide is produced as a result. We then exhale carbon dioxide and the tree is nourished. you get the picture. For those that do exist, they are a necessary part of our voice over ecosystem, there wouldn, and without them' t be a balance.


Just as in nature, many relationships within voice over are complementary and there are very few self - serving relationships. - that is just the nature of things. Voice Actors. Let' s take a look at the roles we' ll be profiling this week with a brief overview on each, starting at the base of the ecosystem. A voice actor is the producer of the creative vocal work that is recorded and used for a variety of applications including commercials for radio, telephone, television, podcasts, video games and more. A voice actor is a creator of voice overs, and a voice over is the audio component of a media application commissioned by a client. The voice actor uses their natural gifts, predominantly their voice and mastery of it, to infuse life into the written word.


Voice actors are also known as voice talents, voice over artists, voice overs, VO, VA, narrators, orators, announcers, and so on. - a voice over coach or instructor is a person who is either a teacher of voice, or has extensive, voice acting practical experience working as a professional voice actor. Voice Over Coaches and Instructors. These people are trained to educate and are often associated with beginning voice actors or voice actors who are seeking to enrich or expand their voice over abilities through private coaching or workshops. The nature of a voice over coach is to teach but this person may also perform or cast( pick) voices for other projects. There are fewer voice over coaches than there are voice actors and their profession is in many cases related to the theory of Publish or Perish. Audio Engineers and Producers.


As an audio engineer, this person is usually employed by a larger recording studio or can also be a freelance producer who works independently, running their own production studio. - an audio engineer is a person who is highly skilled in the field of audio production, editing, including recording, mixing and mastering. There are schools where people can be trained to acquire skills in this technical aspect of the voice over business. Voice Over Agents and Talent Agencies. For voice actors who are not as savvy technology wise, these recording engineers and audio producers are heavily relied upon to help them produce their voice over demos or record broadcast ready work for clients. A voice over agent is a person who promotes and represents a voice actor, presenting their voice over work for consideration when a job that the voice actor is suited for becomes available. Agents usually represent voice actors who are either union or non - union depending on the agreement an agent has and if they are affiliated with a union.


An agent can be independent or part of a talent agency that operates similarly to a talent agency, meaning a company that employs several people as agents to build a brand and manage a variety of talent, not just voice actors. - agents take a commission on the work they acquire for their voice actor clients, usually in the 10% - 15% range for their services. A Finder' s Fee is also a term that applies to some agents and agencies. This could be a commission on top of what the voice actor makes or taken from the earnings directly. Casting Directors. It is the responsibility of the casting director to" cast" the right person in a role for a client who usually has little interest, or lacks the, ability confidence to" pick" the right voice to represent their company, or brand, project.


A casting director, specifically a voice over casting director, is someone who has an ear for picking the best candidate for a particular job. - the casting director wants to get the best possible performance out of an auditioning talent. A casting director charges a fee to the client for their time and expertise. It is their goal, to make a, in fact voice actor feel at ease because they need to evaluate all of their options in the best light to pick the most appropriate voice for their client' s campaign or project. Unions. Unions may take action on the behalf of their clients in cases where agreements are breached.


A union is a governing body that regulates terms of employment for their customers. - a voice actor pays union dues or fees to be affiliated with a union in order to receive particular services, or opportunities exclusive, benefits to the union. Being part of the union is not mandatory and there are more non - union voice actors in the world than there are unionized voice actors. While some unions have an open door policy allowing anyone to join so long as they meet membership fee requirements, there are other unions that are" invitation only" or other criteria. Voice Over Marketplaces. As the term" marketplace" implies, portals that perform this function connect buyers and sellers, for the purposes of this article, buyers and sellers of voice over services. A voice over marketplace is a location, where voice actors, typically based online can feature their voices and audition for job opportunities to acquire voice over work.


Voice over marketplaces serve both the buyer and seller, and in some instances, facilitate communications and or transactions between the two. - clients who purchase voice overs. As a voice over marketplace consolidates both talent and job opportunities, it is an integral part of any voice actors marketing efforts as well as the most convenient and effective source for clients to find voice actors and buy their services. Clients who purchase voice over services can be from any industry, and speak a, country variety of languages. Clients hire voice over talent to record for television, podcasts, radio, video games, film, audio books, animation, corporate presentations, telephone, and other purposes. Since the need for audio production is universal as well as the need for voice overs, the global market of clients creates an enormous demand for voice actors who provide quality voice over recordings to represent their company, or event, organization.

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